Who would be the audience for your media product?

The multiple themes within the film means it could attract a number of people. Within this audience, they would probably:

• Be into Science Fiction
• Have a passion or knowledge of conspiracy theories and secret government experiments.
• Like horrors and thrillers as a genre of film
• Like/Not mind violence, gore and death.
• and/or
• Just love, and feel the need to support, the British Film Industry and Independent film.

Another indicator to the audience would be the age rating. After looking at the age ratings for similar films and looking at http://www.bbfc.co.uk/ , I decided our film would be a rated as 15. This is because of the violence, gore and use of strong language. It would also be due to the fact that the film has predominantly teenage actors, which generally means that teenagers are most likely to be the largest section of the audience. If the age rating were higher then the target audience would not be able to watch it and our film would, most likely, not do well on the opening weekend and in the overall box office. Because of this, the target age of the audience would be within the age of 15 to 20. Following the genre of the film as well, the audience is more likely to be predominantly male, as horror/thriller/actions are usually male dominated, in comparisons to romances and Rom-Com's.
Stereotypically, the audience for these films are either slightly 'geeky', with a love of sci-fi, government conspiracies and scientific experiments etc

or
they would be the 'rockers', who stereotypically are seen to have an obsession with the horror genre, death and gore.

This POST has the links to, and mentions, 2 films which have similar plots to ours and would have a similar audience. Their use of predominantly quite young characters is what makes it clear that a relatively youthful audience is who is being targeted. Also, some of the characters in those fims are not all that dissimilar characteristically to the stereotypes above, showing how relatability with the characters has a strong impact on audience members.

HERE is also a list of films with similar plots and our opinion on how they compare to ours.